December 23, 2011 T-Mobile's Former CIO on How Big Data is Reshaping...
December 7, 2011 Curing the Big Data Fetish
December 5, 2011 Service at Your Fingertips
November 23, 2011 Survey Findings: Mobile Apps for Customer Service
November 22, 2011 Marco Pacelli of ClickFox: Research Interview
November 21, 2011 Pay Heed To The 'Age Of The Customer'
November 21, 2011 Customer experience management speak: The facts are in the...
November 14, 2011 Getting More Customer Love With Analytics
November 10, 2011 Infographic: Mobile Apps and Customer Engagement
November 8, 2011 Customer Experience Virtual Conference to Showcase 20 Thought Leaders...
ClickFox maps the complex maze of customer experience journeys formed by interactions at every touch point with a company. Unlike business intelligence tools, ClickFox links disjointed, cross-channel data to fully understand and analyze customer behavior in a holistic view. Without ClickFox, businesses see only siloed views and scattered pieces that make up the complete picture of experience.
Findings reveal consumer perceptions about mobile apps, including frequency of usage, buying behavior, differences among Apple, Android and BlackBerry users and likelihood to use for customer service purposes. Download the complimentary market brief to understand where the real opportunities lie for this emerging interaction channel and best practices for developing customer-centric apps that improve engagement, loyalty and profitability.