As customer experience becomes more strategic in today’s enterprise, ClickFox Pulse answers the demand for executives to gain direct, easy access to key customer experience metrics and insight, enabling them to keep their finger on the ‘pulse’ of their customer and their business. Pulse draws on ClickFox’s unique ability to unify the customer experience by leveraging data from all customer interaction channels, including: retail, Web, IVR, call center, email, chat and mobile/SMS applications. Powered by ClickFox’s award-winning CEA platform, ClickFox Pulse introduces new, innovative features that enable executives to gain a single view of the customer across the enterprise. Pulse is also the first product of its kind that measures the financial impact of today’s complex customer experience on the organization. By leveraging user-defined data like cost per transaction and average lifetime value, executives can immediately identify opportunities to reduce costs and grow revenue by implementing more efficient, customer-centric business strategies and processes. Pulse can then be used to monitor and measure the upstream and downstream impact of changes over time for seamless reporting and analysis. Marco Pacelli, ClickFox CEO, says:

"Traditionally, executives have only had access to limited, siloed views of the customer from various departments within the organization. ClickFox Pulse was specifically designed to reveal hidden connections in customer behavior across all interaction channels, eliminating these executive ‘blind spots’, and delivering a single, powerful view of the customer experience across the entire enterprise. ClickFox is the only solution on the market able to deliver this level of insight in a way that is highly intuitive and actionable, supporting a top-down approach to customer experience.”

(If you're reading this post via an Email subscription - Click here to view a demo of ClickFox Pulse ) Read the complete press release here.