We wanted to share some of the latest interviews of ClickFox's CEO, Marco Pacelli, from the last few weeks: ClickFox on Big Data Realism and Future of Customer Analytics

Our CEO was just interviewed by Wikibon. You can watch the complete interview below:
Watch live video from Wikibon on Justin.tv

Bob Thompson, founder and CEO of CustomerThink, recently interviewed the VP of Customer Experience at Sprint and mentioned ClickFox's part in helping understand the complete cross-channel experience during the interview. It's an interesting interview that touches on how large organizations are embracing customer experience at the executive level and what impact customer experience analytics has on operational efficiency, customer satisfaction and churn rates. Interview topics include (from CustomerThink): Role and empowerment of VP of Customer…

There's been some recent media coverage of ClickFox that we wanted to share with our blog readers. First off, we had a great time at SpeechTEK 2010, participated in a couple of panels and presentation and met some interesting attendants at the exhibit hall and the networking event. Our VP of Business Development was interviewed on BnetTV.com and you can view that video here :  Next up is a fantastic article in Contact…

1to1 Media's Executive Business Editor Tom Hoffman has a video segment called 'Hoffman's Hot Seat' where he sits down with today's business leaders to discuss the latest trends in customer strategy and tactics. In this week's hot seat he interviewed ClickFox CMO, Anna Convery, at the Gartner 360 conference in a segment titled "Best Practices for Applying Customer Experience Analytics:"

Customer-centric companies are trying to learn as much as they can from their customers' experiences…

Harvard Business School professor Ranjay Gulati, an expert on leadership, strategy, and organizational issues in firms, recently engaged in a Q&A sessions where he discussed how companies can become more customer-centric. He explains why companies with an outside-in perspective aim to provide solutions for customers, while those with an inside-out orientation, on the other hand, just focus on products, sales, and the organization. In his new book 'Reorganize for Resilience: Putting Customers at the Center of…

1to1 Magazine today published an article titled "What's Wrecking Your Customer Experience" where they explained four strategies companies can use to navigate their way to customer experience excellence. Anna Convery, ClickFox CMO, was one of the interviewees quoted in the article:

Anna Convery, chief marketing officer at customer experience analytics company ClickFox, says she is beginning to see more chief customer officers and the like who sponsor customer experience projects. But it's not yet commonplace.…

Last week TMCnet.com published an article discussing the ways that Customer Experience Analytics can help companies overcome the shortcomings of BI tools. Here is a short excerpt from the article:

Certain surveys have found that only 13 percent of companies implementing BI tools will ever achieve their original business objectives. Market research has shown that of surveyed executives in Fortune 500 companies:

76 percent were forced to make decisions because not…

In an effort to introduce some of the people at ClickFox and to show how they work to create better customer experiences every day, we will begin posting short video interviews here on the blog. You will be able to find them easily by either clicking on the Interview or Video categories on the right sidebar. To kick off the series, it is my pleasure to introduce Gavin Pitchersky, our Director of…

We asked Marco Pacelli, ClickFox CEO, about his top 5 tips for building customer loyalty. Here's what he had to say along with a few examples: 1. One Experience Does Not Fit All: The first tenet of customer loyalty is about serving customers according to their preferences. Different customer segments tend to have strong interaction preferences - choosing, for instance, to speak to a live agent or to log on to their account via mobile browser…