Top-Ranked Energy Provider Selects ClickFox to Analyze Complete Customer Experience
ClickFox today announced that it has signed a multi-year contract with a leading energy company to analyze and improve the complete, cross-channel customer experience. Serving more than 4 million consumers, the organization will leverage CEA to track and analyze customer behavior across channels, including Web, IVR, and call center agent interactions from a central marketing data warehouse to identify ways to optimize self-service, reduce customer frustration, and improve first contact resolution. Marco Pacelli, ClickFox's CEO says:
By combining traditional data like customer satisfaction scores with new, untapped sources like SmartGrid activity, we are taking analytics to the next level by directly connecting customer experiences to the metrics and outcomes that have the greatest impact on both consumers and the business.
Read the full press release here. 
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